PROJECT: BRAND IDENTITY / WEB
Alder is a nordic investment fund with the goal of creating the best possible conditions for the development of long-term sustainable technology companies.
Alder came to us looking for a new identity differentiated from other investment founds. With a modern approach the new visual identity aesthetically reflects this balance between sustainability and technology with a simple logotype, natural photography and geometric graphics in contrasting colours.
Herman Kipowski, Zak Kjellin, Tommy Spencer, Helena Helsing Mork, Cino Grahn