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Alder

PROJECT: BRAND IDENTITY / WEB
CLIENT: ALDER
ROLE: DESIGNER
AGENCY: GROW

YEAR: 2018

Alder is a nordic investment fund with the goal of creating the best possible conditions for the development of long-term sustainable technology companies.

 

CONCEPT

Alder came to us looking for a new identity differentiated from other investment founds. With a modern approach the new visual identity aesthetically reflects this balance between sustainability and technology with a simple logotype, natural photography and geometric graphics in contrasting colours.

 
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Credits

Herman Kipowski, Zak Kjellin, Tommy Spencer, Helena Helsing Mork, Cino Grahn